WILDBIRD

Own a WILDBIRD

Join the fastest-growing premium chicken concept. We're looking for passionate operators to bring WILDBIRD to new communities.

$45K

Franchise Fee

6%

Royalty Rate

$500K+

Min. Net Worth

50-75K

Territory Pop.

The WILDBIRD Opportunity

A proven concept built on quality ingredients, simple operations, and a loyal following.

Growing Category

Chicken is the fastest-growing protein category in QSR. WILDBIRD leads with premium, all-natural offerings that command strong margins.

Simple Operations

Compact footprint (1,200–1,800 sq ft), focused menu, and streamlined kitchen design mean lower buildout costs and easier staffing.

Brand Loyalty

Our customers are obsessed. Marinated for 24 hours, grilled to order — WILDBIRD delivers a product people drive across town for.

Full Support

From real estate to training to marketing, our franchise team provides hands-on support before, during, and after opening.

Proven Unit Economics

Strong average unit volumes with food costs optimized through strategic vendor partnerships and efficient menu engineering.

Prime Territories

We focus on population-dense markets (50K–75K residents) with strong median incomes and high daytime traffic.

Investment Overview

Your initial investment may vary depending on location, build-out scope, and market conditions.

Expenditure
Low Estimate
High Estimate
Initial Franchise Fee
$45,000
$45,000
Leasehold Improvements
$150,000
$450,000
Equipment & Fixtures
$75,000
$180,000
Signage & Branding
$10,000
$35,000
Initial Inventory
$8,000
$15,000
Training Expenses
$5,000
$12,000
Technology & POS
$8,000
$15,000
Insurance & Permits
$5,000
$15,000
Additional Working Capital (3 months)
$25,000
$75,000
Total Estimated Investment
$331,000
$842,000

$45,000

Franchise Fee

6% of Gross

Royalty

$500,000

Min. Net Worth

$200,000

Min. Liquid Capital

These figures are estimates only. Refer to Item 7 of the Franchise Disclosure Document for complete details.

The Franchise Process

From first inquiry to grand opening — here's what to expect.

01

Submit Inquiry

Fill out the application form. Our team reviews every submission within 2-3 business days.

02

Initial Call

A franchise development manager will schedule an introductory call to discuss the opportunity and your qualifications.

03

Validation & Discovery

Complete financial verification, background review, and attend a Discovery Day at a WILDBIRD location.

04

FDD Review

Receive the Franchise Disclosure Document. A mandatory 14-day review period begins upon receipt.

05

Agreement & Onboarding

Sign the franchise agreement, secure your territory, and begin the New Store Opening (NSO) process.

06

Grand Opening

Complete training, build out your location, and open your doors. Our ops team is with you every step.

Our Franchisees

Hear from WILDBIRD franchise owners across California.

The support from the WILDBIRD team has been incredible. From site selection to grand opening, they were with us every step of the way.

David K.

Los Angeles, CA

2 units

I looked at a dozen franchise concepts before choosing WILDBIRD. The product quality and brand authenticity set them apart.

Lisa R.

Orange County, CA

1 unit

As a multi-unit operator, I can tell you the unit economics are strong. The chicken category is booming and WILDBIRD is leading the pack.

James P.

San Diego, CA

3 units

Get Started

Fill out the form below, or contact us at franchise@eatwildbird.com

Name

Contact

Location & Area of Interest

Financial Qualifications

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